Maegan LujanWant To Build A Better Brand In 2022?
Skip the logo brainstorming, color psychology, deep dive into audience research, and all the other typical things that come to mind.
Instead, start with a personal brand audit.
Why? Because you can’t get to where you want to go if you don’t know where you are starting from. Remember, it’s not what you think about your brand that’s important, but what others are saying about your brand that’s important.
Ready to take charge of your personal brand and make 2022 the year of you? Here are the five areas to focus on for your personal brand audit:
1. Who you are
Are your current efforts telling your message and your story the way you want it to be told?
2. Who you’re speaking to
Are your efforts attracting (and hitting the mark with) your ideal customer?
3. Your Online Presence
From your website to what shows up when you Google yourself, is your presence online working for your brand or against it?
4. Your Social Profiles
Is what you’re posting helping you build your personal brand or hindering it?
5. Your Bios
Is how you’re describing yourself and how others describe you on brand and uniform across all platforms?
I’ve created a free Personal Brand Audit Checklist to help you get a clearer picture of where you are with your personal brand, and where you need to go.
Need more help? Tap here to connect with me one-on-one so I can answer all your questions.
