In the world of business and leadership, personal branding has become an essential tool for success. Recently, I had the honor of being a guest lecturer at Chapman University’s Argyros …
Spring Your Brand Forward With Daylight Savings Time
It’s not that often that you get the gift of time, but once a year in most U.S. states that’s exactly what happens thanks to Daylight Savings Time. Rather than …
Thought Leadership: What Is It And Why Should It Matter To You Now?
Talk around thought leadership has been building over the last few years but what exactly is it? To answer this question, we have to first define what is leadership. Leadership …
Make People Fall In Love With Your Brand
Isn’t it time your brand grows up and gets serious about its relationships? By building on mutual understanding, a brand and its customers can move into more serious, long-term relationships—even …
The Value of Personal Branding in Stats
We live in a world where your online reputation can be your strongest asset or your biggest liability. A world where sales and marketing are better executed by employees with …
3 Reasons People Fall (and stay) In love With Brands
Regardless of how one feels about Valentine’s Day, the month of love is now upon us. In this spirit, I have just one question for you: Are your customers in …
Five Steps To Build A Better Personal brand.
Want To Build A Better Brand In 2022? Skip the logo brainstorming, color psychology, deep dive into audience research, and all the other typical things that come to mind. Instead, …
How To Build A Mood Board
A fresh new year calls for a fresh new take on your personal brand. I, for one, can’t think of a better way to put a fresh spin on yours …
4 Skills Needed For You To Make Changes In Your Life and Business Finally Stick
It’s that time of year again when we set goals and resolutions determined to make a change. And maybe we do make a change but how long does it last? …
How to Build a Better Brand in 2022
The year is wrapping up fast. I hope you met all your goals for 2021, but if not, that’s ok. Now is the time to audit what is left and …