Brand /brand/ – a type of product manufactured by a particular company under a particular name according to Google. And it’s an ok definition, but the truth is a brand runs …
Brand Tactics: Essentials for long-term success
If you are starting to map out your personal brand strategy here are four tactics that need to be uncovered before you begin: foundation setting, target audience, content strategy, and …
Building a strong brand story
When it comes to marketing, your personal brand is your most powerful asset. Identify your strengths and talents. Create content pillars. Share.
Perfect vision: The path to your personal brand
“The master in the art of living makes little distinction between his work and his play, his labor and his leisure, his mind and his body, his information and his …
The Case for Personal Branding: Luxury or Necessity?
It is no longer a luxury to take ownership of your personal brand – it’s a necessity. With the onslaught of apps and social media, your digital footprint can be …